Malin Liden (SAP)
As Vice President of Strategic Programs in SAP Marketing, Malin is leading global teams in identifying, testing and piloting new ways to communicate and collaborate with customers, users and influencers in the digital age and social economy. The most recent pilot, introducing social selling to +7K marketing and sales professionals at SAP, generated over 1B Euros in pipeline value for the company.
In this session we will discuss how to leverage digital and social platforms to support career and business goals, and why this is especially important for women. Find out how you can:
- Expand your network and maximize the value of your relationships
- Increase your social media presence and share of voice in the market
- Create opportunities for individual growth and business success